WEEI yakker Pete Sheppard quits with flair - while on air

Written By Unknown on Senin, 15 April 2013 | 16.30

An outspoken stalwart of Boston's radio sports talk scene, who quit on-air Saturday night, claimed a dispute over management style — not money or a midlife meltdown — drove him to walk away from a sports fan's dream job.

"I didn't want this to happen this way," former WEEI (93.7 FM) talk jock Pete Sheppard told the Herald yesterday. "The writing is on the wall. That place is going down the toilet. Everybody can see it. There's no loyalty to the people who have worked there."

Sheppard, 46, who was let go by Entercom Communications-owned 'EEI in January 2010 for financial reasons and brought back part-time in March 2012, insisted he was not embroiled in any salary disputes.

"Money didn't have anything to do with it. I wish it was that simple," he said.

Jason Wolfe, the station's vice president of programming, declined to comment yesterday.

Sheppard, a "dear friend" of longtime "The Big Show" host Glenn Ordway, who WEEI fired in February citing slipping ratings, said he shot off a scathing email listing his complaints with management to Entercom General Manager Jeff Brown, who he claimed had ignored his calls and written pleas to meet face to face.

"I just wanted to get to know the man and try to form my own opinion of him — not just rely on what past and present employees said. I had some really good ideas about what to do with my show, on the Web, interacting with people," Sheppard said. "I was doing a damn good job. I thought I'd be the good soldier. I figured maybe they'd throw me a bone and put me on full-time."

Brown declined the Herald's request for an interview yesterday, but in a statement said, "Yes, we are making changes, but the WEEI goal remains the same: Producing the best sports talk for the best sports fans in America and delivering top-notch results for our clients. Some take those changes better and more professionally than others. It's just the nature of the business."

Sheppard, a Rhode Island native whose radio career spans 25 years, dramatically quit on the air Saturday, after tweeting: "Hey all, got something special for you at 6:15 on WEEI."

"This has been brewing for a while," Sheppard said yesterday. And he insisted he wants to keep working in the Hub. "It's going to help me. Stay tuned. It ain't over yet. To me, the best is yet to come."


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